The OTT market in India is projected to grow from $2.6 billion in 2022 at 20-23% CAGR to $11 billion in 2030
The OTT market in India is projected to grow from $2.6 billion in 2022 at 20-23% CAGR to $11 billion in 2030. The key driver of the growth will be the SVoD segment, expected to grow from 85–90 million subscriptions in 2022 to 160–165 million subscriptions in 2027. Interestingly, Subscription-led Video-on-Demand platforms (SVoD) will make…