At present, tourism in India has major potential given India’s rich culture and heritage, diversity in ecology, and terrains and places of natural beauty. Tourism sector is also a potentially large employment generator, besides being a important source of foreign exchange. In the Union Budget for FY 2022-23, Rs. 2,400 crore had been allocated to the Ministry of Tourism which is 18.42 % higher than the allocation for FY 2021-22. The Indian eco tourism industry is at an early age and it is valued at $2.2 billion as of 2019 and it is expected to cross $11.6 billion by 2028 growing at a CAGR of 20%. India is recognized as a biodiversity hotspot with an unrivalled natural heritage. India boasts of 441 sanctuaries and 80 national parks, providing a diverse geographic setting for ecotourism. Visits to vulnerable and largely undeveloped natural regions are part of ecotourism, a low-impact alternative to traditional commercial mass tourism. An intentional attempt to protect the attractiveness of a naturally beautiful area and to protect species in their natural habitats is ecotourism. Ecotourism promotes unusual locations, their vibrant cultures, and their unique traditions in the process. In states like Jammu & Kashmir, Sikkim, Himachal Pradesh, and Uttaranchal, the Government of India has declared ecotourism as a “thrust industry.”